Hi! My name is Kendal Williams!

I’m a current student at Virginia Tech set to graduate summa cum laude in December 2024 with a Bachelor of Communication in Sports Media & Analytics and a minor in Organizational Leadership.

I began my first two years at Virginia Tech as a Division I athlete on the women’s lacrosse team, but ultimately decided to hang up my cleats and invest my time and energy into my lifelong dream of working in the sports world. After all, it had always been such a big part of my life! Since then, I've been able to find my passions for broadcasting & social media.

On the broadcast side, I have had the privilege to interview well-known figures such as former NFL quarterback Michael Vick and Virginia Tech head football coach Brent Pry. I have also gained valuable experience as a sideline reporter and analyst for the in-house ACC Network station in Blacksburg, Virginia.

On the social media side, I have had the opportunity to manage all of the social media handles for Triumph NIL, the official sports marketing agency and name, image & likeness (NIL) collective of Virginia Tech Athletics. Through my experience, I have collaborated directly with Virginia Tech Football’s social media and creative teams and have reached over 3 million people in my short time of managing the company’s social platforms so far.

I’m very excited to continue my time working in Blacksburg during my final semester while beginning my search for post-grad opportunities!